Do a recorded reference interview
Juliana Barbosa
Director of Customer Insights
Zenvia
“[Recorded reference interview — transcript excerpt] Accounts active in our SlapFive program churn noticeably less than accounts that aren't. We finally have enough active references that no single account carries the who...”
[Recorded reference interview — transcript excerpt] Accounts active in our SlapFive program churn noticeably less than accounts that aren't. We finally have enough active references that no single account carries the whole program. Would recommend the process to any customer marketing team.