Case Study Interview 2
George Wright
Senior Director of Voice of Customer Programs
BAE Systems Applied Intelligence
“BAE Systems Applied Intelligence struggled to keep track of which customers had already been asked for a reference, testimonial, or quote. With SlapFive's mobile prompts, advocates could respond to quick asks in minutes...”
BAE Systems Applied Intelligence struggled to keep track of which customers had already been asked for a reference, testimonial, or quote. With SlapFive's mobile prompts, advocates could respond to quick asks in minutes instead of scheduling a call. "Sales stopped asking me for 'any customer' and started self-serving from the SlapFive boards." said George Thomas, Senior Director of Voice of Customer Programs at BAE Systems Applied Intelligence.