Case Study Interview 2
Luca Huber
VP of Customer Lifecycle Marketing
Novartis
“Coordinating even a single customer story used to take Novartis's team weeks of back-and-forth. SlapFive gave the team a single system to track advocate willingness, frequency limits, and completed activity in one place....”
Coordinating even a single customer story used to take Novartis's team weeks of back-and-forth. SlapFive gave the team a single system to track advocate willingness, frequency limits, and completed activity in one place. "We can now show exactly how many deals had a SlapFive touchpoint before they closed." said Luca Schneider, VP of Customer Lifecycle Marketing at Novartis.